Proximity Bias in the Workplace: What It Is & How to Prevent It

While proximity bias isn't new, the remote working landscape post-pandemic has made it more prevalent. Proximity bias describes the tendency of colleagues and managers to work more closely with people who are physically nearby, possibly neglecting those that work remotely. It contributes to the stigma that remote work is less productive, leading remote workers to feel pressured to come into the office and experience prejudice when other employees are hired or promoted.

However, according to Hubstaff's research, remote workers can be more productive than office-based workers by 13%-35%. Influencing factors include a quiet and less distracting home environment, while the flexibility of remote working reduces stress and improves mental health.

Tips to Prevent Proximity Bias

With so many companies employing remote workers or permanently implementing hybrid models, it's essential to mitigate any proximity bias in the workplace to prevent instances of favoritism, inequality, and unhappy employees. Consider applying the following prevention measures:

• Create awareness The first step is to identify any instances of proximity bias. Start a conversation with employees to learn of any occurrences where it happened.
• Communicate inclusively Any communication to employees must be inclusive and accessible. Ensure all important verbal communication is followed up by a written version to include employees who weren't physically present.
• Implement technological solutions Find and implement software that enhances remote or hybrid working models and allows for functional, collaborative working (e.g., video conferencing, instant messaging platforms, cloud-based software).
• Prioritize employee well-being Regularly check in with all employees to monitor their progress and discuss any challenges they're facing.
• Evaluate performance fairly Establish a merit system that's objective and quantifiable, thereby creating a culture of trust and transparency.

Bottom Line

Proximity bias can become a big problem in the workplace, turning the environment toxic. By addressing and preventing proximity bias, employee satisfaction, loyalty, and productivity can increase even more.

■ Let POC System help you manage proximity bias by optimizing your office space